People say that you come out looking the same whether you spend 12 dollars or 120…and that’s just not true. Expensive hair care products and styling is really what makes the difference…you just can’t go cheap when it comes to your hair. I’ve always had very long hair, and used to cheap out with Suave and White Rain. Phew…the difference is amazing. I splurged once for an expensive haircut, and the stylist washed and conditioned me with Back to Basics Raspberry Almond. After ONE use, the consistency of my hair was completely different! And the more I use it, the better it gets!