Dear 43 Things Users,

10 years after introducing 43 Things to the world, we have decided we have met our last goal: completing the incredible experience that has been 43 Things. Please join us in giving one last cheer to all the folks who have shared their goals with the world, as well as all the people who have worked at The Robot Co-op to build this incredible website. We won a Webby Award, published a book, and brought happiness to a lot of people.

Starting today, 43 Things users can export their goals and entries from the site. Starting August 15, we will make the site “read only”. 43 Things users will still be able to view the site and export their content, but we won’t be taking any new content from users. We hope to leave the site up for folks to see and download their content until the end of the year. Ending on New Year’s Eve takes us full circle.

It has been a long ride (one of our original goals was to "build a company that lasts at least 2 years” - we beat that one!) While we wish the site could live on, it has suffered from a number of challenges - changes in how people use the site, the advertising industry, and how search engines view the site. We wish the outcome was different – but we’ve always been realistic about when our goals are met and when they aren't.

As of today, you will be able to download your goals and entries. See more about that on the FAQ page. Thanks for 10 great years of goal-setting and achieving.

- The Robots.

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Drive the Pacific Coast Highway.
San Francisco to Orange County

This drive is spectacular, terrifying and satisfying. The scenery of course is gorgeous and the vistas ethereal. However, for those even slightly afraid of heights, the 75 miles through the Big Sur will be unbearable—and since there is no way out once your in it, other than to tough out the rest of the drive on Route 1, you should scratch this off your list. But if you can drive through blind hairpin turns, with no guardrails and sometimes no paved roads, 1003 feet from the Pacific surf (3 feet horizontally and 100 feet vertically) this is a drive you will never forget. Once you pass Ragged Peak going south you will soon come to a beach which is twice a year the migratory stop for thousands of elephant seals. Then San Simian and Hearst Castle, which I would skip except to see how tacky a megalomaniac can make one mountain top if he will devote a bottomless fortune and 25 years to the task. Further south, forget the Route 1 signs which will take you through some not very scenic back country and cities, and just keep the ocean to your right as you wind through the little towns and beach communities and past at least one whale watching spot.

I rented a convertible, took 3 days to drive this stretch, hiked in the Big Sur, and took hundreds of photographs. If you do it, please post your experiences.


ekebolos has gotten 1 cheer on this entry.


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