and its truth is intuitively obvious to me. Clearly, Chris Anderson “gets” the way technology shapes business.
Now, this stuff fascinates me. REALLY fascinates me. As in, I’d consider making a career out of being an expert on this stuff. (Granted, my present problem is too many career options, not too few, but i keep hoping to find something interdisciplinary that ties my interests together.)
How do you study this stuff? Get a Ph D in econ, marketing, sociology? Get an MBA and go to work for online startups? Be entrepreneurial, start your own business, and learn from bitter experience?
Incidentally, here’s a similar observation related to the software development industry: I’ve noticed that there’s real money to be made apart from the commodity skills in things like Miva. I don’t want to learn esoteric technologies like that shudder but it is something to think about.