make my business successful

I am turning a very small profit. It helps that I have practically no costs right now.

for Sunday, so I’ve decided to come back and teach my class after running my half marathon. Totally insane? Probably, but I think it’s better than canceling. It’s only an hour. I can power through. Right?

with the studio owner last week, but haven’t heard back from her. I seem doomed to work with people who are terrible at email these days. Ha ha! Maybe it’s karma because I’m so bad at it in my personal life.

the natural ebbs and flows of this business. It’s odd to me how all of my students will have particularly busy times in their lives or will get injured or have various other forces keeping them from class at the same time. Classes will get really small for a while, and then they’ll get bigger again for a while, and so on. I just need to increase my overall student base to sustain me through these tough periods. It would be helpful to work on advertising again.

K and I talked about doing a clinic for runners, and I think this is a good idea. It would be helpful to set a date and start working on advertising that as well.

The feedback I’ve been getting from classes has been very positive lately. Today, two students doubled their donation after class, and a couple of my regular students have given me feedback lately about trying other yoga classes and specific things that they prefer about my class. It’s good to know that people are enjoying my classes and spreading the word, even if it doesn’t always turn into actual increased attendance all the time.

I’m also feeling really different in class. I can ask for requests now and feel comfortable working those things into the class, and I often have a general plan instead of a specific plan and adjust more as I go along. There’s a different vibe in class. I’m feeling like a “real” yoga teacher now. :)

but it’s coming along. I have 47 likes on Facebook and I’m continuing to advertise and put the word out through people I know. I seem to be having a bit more interest now that I have the weekend class, though it’s early to tell. My students who had dropped out came back to class this week after attending Sunday’s class, too, so maybe I’m right that it will ease people into the habit of coming early in the morning.

I had seven students at my yoga class this morning. (I’ve never had more than four at this location – the class time makes a huge difference, and the owner and former students helped with promotion.) I brought in three new students, and the others were friends of the owners and their friends. My regular students didn’t show but plan to come in future. Even though everyone won’t come every week, I feel I can really build things in this time slot, as I’ve had quite a lot of interest across the board.

This means I made an actually pretty decent amount of money for today’s class, too. :) I feel like the class went well, and hopefully the students will return. I had a great time & look forward to future weeks. Very pleased.

to have new opportunities. It’s good to change things up a bit. I ordered advertising for the new classes today, and will put something temporary up in the studio window as well about the new class.

Got called to sub at the same studio again tonight. That will make three classes there this weekend (I already taught one this morning). This is a very exciting work opportunity for me. It’s exciting to see more opportunities opening up even as my costs go down.

to tell you that (a) a student who had come to class once came back and bought a ten-class package! (b) I got called to sub at a local yoga studio this Sunday (c ) I’m starting my new weekend class on March 11.

Feeling hopeful.