Dear 43 Things Users,

10 years after introducing 43 Things to the world, we have decided we have met our last goal: completing the incredible experience that has been 43 Things. Please join us in giving one last cheer to all the folks who have shared their goals with the world, as well as all the people who have worked at The Robot Co-op to build this incredible website. We won a Webby Award, published a book, and brought happiness to a lot of people.

Starting today, 43 Things users can export their goals and entries from the site. Starting August 15, we will make the site “read only”. 43 Things users will still be able to view the site and export their content, but we won’t be taking any new content from users. We hope to leave the site up for folks to see and download their content until the end of the year. Ending on New Year’s Eve takes us full circle.

It has been a long ride (one of our original goals was to "build a company that lasts at least 2 years” - we beat that one!) While we wish the site could live on, it has suffered from a number of challenges - changes in how people use the site, the advertising industry, and how search engines view the site. We wish the outcome was different – but we’ve always been realistic about when our goals are met and when they aren't.

As of today, you will be able to download your goals and entries. See more about that on the FAQ page. Thanks for 10 great years of goal-setting and achieving.

- The Robots.

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Johan van der Merwe in Johannesburg is doing 19 things including…

NEVER apologize for who I am!

4 cheers


Johan van der Merwe has written 1 entry about this goal

Back to who I was long ago

I have been reading a lot lately and it has made me want to be my true self from now on.

I read one story in particular that made me think a lot. It was about a policeman who pulled someone over and then walked up to the car with a macho attitude and ready to give the guy a hard time. When the guy rolled down the window he had a gun and shot at the policeman and drove off. The policeman lost his macho attitude and lay crying on the ground because he thought he had been shot. When the paramedics arrived they could not find any bullet wounds. It turns out the shots had all missed him but he thought he had been shot and what he thought was blood was actually just from wetting his pants.

The meaning of the story to me is that you can pretend to be all macho as much as you like but eventually a time will come where you will be exposed for who you really are.

I have been trying to be very confident lately and I have been making myself out to be ultra confident. I now realize that it is silly to pretend like that because I will be exposed as a fraud sooner or later. Someone also told me that I am more confident now than when I met her. When I met her was the time when I was putting on the biggest show of confidence that I could. That also made me realize that it is impossible to know what personality you are projecting to other people and in my case it was the exact opposite of what I thought I was doing.

I have stopped pretending to be confident now and I have given up all my other faked behaviour, as far as I know of course. I feel as if I am the same person I was when I was a little boy in primary school.

Not everyone likes the new me. My boss wants me to go back to being the loser I was a few years ago. Peoples’ attitudes have changed towards me. I like what I have become and I don’t plan on giving it up just because people don’t like it.

Johan van der Merwe has gotten 4 cheers on this goal.


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