martindewhurst

We could end starvation!
By end, I mean completely end, as in no more, finished, never again.
How?
By involving you, me and as many people as is possible.
Not by relief aid or charity.
But by programmes funded by us, guided by the people at grass roots level, designed to cover all aspects of sustainable self sufficiency.
The solution lies in what we buy every day.
Fast Moving Consumer Goods and in truth as many ways as we spend money on a daily basis.
Add 1p per purchase and multiply it by the number of consumers and transactions on the planet.
Communicate it across the board, in every shop, garage and store.
Do it by choice, not by being forced to.
Its called Global Social Responsibility (GSR)
It simply takes the methodology used to promote brands and turns it around so that those who benefit are the impoverished.
It’s more effective than any government, agency or NGO.
How?
Because it involves you.
Because you care and I care, because we’re all consumers and together we can end starvation, help re-build communities and work collectively as never before, regardless of cultural, religious or politcal boundaries.