Dear 43 Things Users,

10 years after introducing 43 Things to the world, we have decided we have met our last goal: completing the incredible experience that has been 43 Things. Please join us in giving one last cheer to all the folks who have shared their goals with the world, as well as all the people who have worked at The Robot Co-op to build this incredible website. We won a Webby Award, published a book, and brought happiness to a lot of people.

Starting today, 43 Things users can export their goals and entries from the site. Starting August 15, we will make the site “read only”. 43 Things users will still be able to view the site and export their content, but we won’t be taking any new content from users. We hope to leave the site up for folks to see and download their content until the end of the year. Ending on New Year’s Eve takes us full circle.

It has been a long ride (one of our original goals was to "build a company that lasts at least 2 years” - we beat that one!) While we wish the site could live on, it has suffered from a number of challenges - changes in how people use the site, the advertising industry, and how search engines view the site. We wish the outcome was different – but we’ve always been realistic about when our goals are met and when they aren't.

As of today, you will be able to download your goals and entries. See more about that on the FAQ page. Thanks for 10 great years of goal-setting and achieving.

- The Robots.

Export My Content

study Japanese aesthetics

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Recent activity

sol♥sea 13 months ago


some principles:

-Seijaku – tranquility – stillness, solitude – an energized calm
-Yugen – show more by showing less – profound, suggestion rather than revelation
-Shizen – naturalness – absence of artificiality or pretense
-Kanso – clarity – simplicity/lack of clutter
-Datsuzoku – freedom from habit – transcending the conventional
-Shibui/Shibumi – understated beauty – elegant simplicity – minimalist
-Fukinsei -asymmetry, irregularity 12 months ago


“Teaism is a cult founded on the adoration of the beautiful among the sordid facts of everyday existence. It inculcates purity and harmony, the mystery of mutual charity, the romanticism of the social order. It is essentially a worship of the Imperfect, as it is a tender attempt to accomplish something possible in this impossible thing we know as life.”

“Those who cannot feel the littleness of great things in themselves are apt to overlook the greatness of little things in others.”

“The Book of Tea”
-Kakuzo Okakura

This is a lovely, informative, and essential read – I learned a lot. 12 months ago

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